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Creating an Affinity Diagram

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Affinity Diagram Steps

1:55 with Megan Amendola

Affinity Diagram Steps

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Please note that the instructor in this video is utilizing Adobe XD for the demonstration. However, feel free to use any design software you're comfortable with, such as Figma, UXPin, etc., to follow along and apply the design principles being taught.

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    [MUSIC] 0:00
    Hi, my name is Megan and I'm a teacher here at Treehouse. 0:09
    One of the most popular ways to organize responses from our users, 0:13
    our ideas and really all the information and data we have so 0:17
    far is a process called affinity diagramming. 0:21
    Affinity diagramming is where you read through your data, 0:26
    and organize them into groups as you see patterns. 0:29
    After you've organized everything, then you create a label for each group. 0:32
    This process can be done on your own, but it is a great way to get opinions 0:37
    from teammates on how they view the data, compared to your own view. 0:42
    The first thing you want to do when starting your affinity diagram is 0:48
    to write or type each data point onto its own sticky note. 0:52
    Next, start to organize the sticky notes into groups, 0:57
    being careful not to decide on the groups first. 0:59
    You'll want to stay away from just placing items into groups and 1:03
    instead play around with the sticky notes. 1:06
    Once a note has been placed into a group you may find it fits better into 1:09
    a different group later on. 1:13
    Keep organizing and moving sticky notes around until you feel comfortable with 1:15
    the groups you have created. 1:19
    Now that all the sticky notes have been organized, 1:23
    create a label for each group that summarizes what each group is about. 1:25
    Once your groups are labeled, step back and review your diagram. 1:30
    What did you learn? 1:34
    Are there some pain points that came up from your activity? 1:36
    Maybe some areas for improvement. 1:39
    You now have a diagram that shows you common themes, issues and 1:42
    user needs all in one place. 1:45
    In the next video, I will walk you through an example affinity diagram 1:49
    to show you how this process works. 1:53

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