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Design

victor gonzalez
victor gonzalez
6,063 Points

How to Design a Logo?

I was wondering how to go about a designing a logo that I could use for business cards and website, document set up etc

CMYK or RGB

3 Answers

Victor, most of the time logos are done in Illustrator as vector graphics so that they can be used more widely in various applications from web to print. Have you considered the following courses:

I think those would definitely be a good starting point for you. Just as a heads up I modified your post title and question a bit just to be more helpful to other forum members who may be looking for similar information.

Orestis Pouliasis
Orestis Pouliasis
5,561 Points

CMYK is suitable for print, whether it's in an offset printing machine or in a CMYK printer. But you can also use RGB in printers, but on your own risk! (It won't damage the machine or anything like that, but the customer may be disatisfied with the colors etc.)(RGB prints out more lively colors, especialy black, compared to CMYK, but RGB can't be used in offset printing machines). Just be sure to inform the client that the colors that he sees in his/her screen, are in RGB, not CMYK, and they should take into account that colors like e.g. black, won't look so lively on paper as on the screen. So, CMYK for print, RGB for screen.

Andi Wilkinson
Andi Wilkinson
26,822 Points

I think the other members have answered the technical stuff - but its also important to scope the industry as it were and make sure the logo is fit for purpose. - websites like logopond are pretty cool to get some inspiration from. ask for critique. it can be good to have both a symbol and a logotype, - look for brand guides to see how companies create whole sets of guidlines around logos, finally I wrote a ranty blog post on developing a logo - you could read that here