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Business

Shaquille Lee
Shaquille Lee
1,082 Points

Should I learn web development for my ecommerce business?

Hi I am a entrepreneur that id getting ready to start my own ecommerce business part time, I want to know if it is a wise investment to learn web development to create plugins/features that can help my business grow in the long term or concerntrate 100% on growing my business, and outsource all web development work for my business to a freelancer. Is it a good idea?

Lorraine Wheat
Lorraine Wheat
6,083 Points

What are you selling? I work a with a large company that designs websites for primarily small businesses. A lot of its consumers sell items like clothing, food, sports goods. There are a lot of inexpensive plugins, apps, and other tools that make selling online for small business owners easier. I would just use those tools and focus on the selling and marketing of your product.

I also have a friend who worked as a freelance web designer. He outsourced much of his complex designs, really having no need to learn a lot of code until he decided he wanted a full-time job. A huge amount of his time was spent managing his clients and building his relationships. That alone was overwhelming for him.

So I'd focus on bringing your product to market and generating consumer interest. If you can afford to outsource, outsource.

That's my take on it.

Steve Brewer
Steve Brewer
15,030 Points

There's a lot of plugins out there, WordPress and WooCommerce for example, that would enable you to do it yourself but would take significantly less time away from your business itself. If you're not going to have a career in web development I think you'd be better off with WordPress.

1 Answer

Hi,

I believe all depends on how big or small you will start. if your are trying to start from small to big, you might be fine on you own at the beginning bear in mind as long as the business start to grow you'll need more stuff to make it work. For example, Google Analytics is really good for analysing customer behaviour, follow pending purchases and so on, but htis need personalised work depending on the business needs, at this stage will be beneficial to seek for help